What We Offer

Services That Transform Businesses

From concept to deployment, we deliver end-to-end technology solutions tailored to your unique challenges and goals. Explore each service in depth.

Development

Web Development

We build robust, scalable web applications using React, Next.js, Node.js, and more.

Mobile Development

High-performance mobile apps using React Native and Flutter.

Database & Backend

We design and implement robust backend systems and database architectures that scale seamlessly with your business — ensuring data integrity, security, and optimal performance under real-world load.

MongoDB / PostgreSQL

Redis caching

Microservices

REST & GraphQL API design

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BetaZen Infotech builds native Android applications in Kotlin and Jetpack Compose, engineered for the way people actually use their phones. You get a Material Design 3 interface, offline-first data with Room, Firebase-powered notifications and analytics, and a fully managed release on the Google Play Store — with crash reporting and CI pipelines wired in from the first sprint.

Kotlin & Jetpack Compose development

Material Design 3 interfaces

Offline-first storage with Room & sync

Firebase push notifications & analytics

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iOS App Development

We design and develop iOS applications in Swift and SwiftUI that meet the standard Apple users expect — precise layouts, fluid gestures, and strict Human Interface Guidelines compliance. BetaZen handles the entire journey: architecture, Core Data or CloudKit persistence, TestFlight beta cycles, and App Store Connect submission with review notes prepared for Apple’s team.

Swift & SwiftUI development

Human Interface Guidelines-compliant UX

Core Data & CloudKit sync

Apple Pay & Sign in with Apple

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Flutter App Development

Flutter lets you launch on both app stores from a single codebase, and BetaZen Infotech uses it to cut build time without cutting corners. We deliver custom widgets and 60fps animations in Dart, disciplined state management with Riverpod or Bloc, Firebase backends, and automated release pipelines through Codemagic — the complete toolkit for a cross-platform product.

Single codebase for iOS & Android

Custom widgets & 60fps animations

Riverpod / Bloc state management

Firebase auth, data & messaging

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Web Application Development

A web application is a product that happens to live in the browser, and we build it with that seriousness: React and Next.js frontends in strict TypeScript, secure Node.js APIs, role-based dashboards, and PostgreSQL or MongoDB data layers. Every BetaZen web app ships with automated tests, CI/CD, and server-side rendering wherever speed and SEO demand it.

React / Next.js frontends in TypeScript

Secure REST & GraphQL APIs

Role-based dashboards & admin panels

Payment, CRM & third-party integrations

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Custom Software Development

When off-the-shelf tools force your team into someone else’s process, custom software pays for itself. BetaZen Infotech designs and builds bespoke systems — internal tools, workflow engines, client portals, and integrations — using TypeScript, Node.js, Python, and React, delivered with documentation, automated tests, and source code that belongs entirely to you.

Requirement discovery & solution blueprinting

Bespoke web, desktop & internal tools

Legacy system modernization & rewrites

API development & third-party integration

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Enterprise Software Development

Enterprise systems fail differently — at scale, under audit, across departments — so we engineer for that from the first diagram. BetaZen delivers microservice and event-driven architectures on Java Spring Boot, .NET, and Node.js, with single sign-on, role-based access control, audit trails, and high-availability deployments on Kubernetes as standard equipment, not add-ons.

Microservices & event-driven architecture

SSO, RBAC & complete audit trails

High-availability Kubernetes deployments

Legacy ERP / CRM system integration

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SaaS Product Development

Turning an idea into a subscription business takes more than code, and BetaZen builds the whole machine: multi-tenant architecture on Next.js and Node.js, Stripe and Razorpay billing with plans and usage metering, admin consoles, onboarding flows, and the product analytics that tell you what to build next. Zero-downtime deployments and tenant data isolation come standard.

Multi-tenant architecture & data isolation

Stripe & Razorpay subscription billing

Usage metering, plans & feature flags

Customer onboarding & admin consoles

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CRM Development

Generic CRMs make your salespeople feed a database; a custom CRM makes the database feed your salespeople. BetaZen builds CRM platforms around your exact pipeline — lead capture from ads and website forms, WhatsApp Business API and telephony integration, automated follow-up reminders, and dashboards that show owners precisely where revenue is leaking.

Lead capture from web, ads & WhatsApp

Visual pipeline & deal management

WhatsApp, email & telephony integration

Automated follow-ups & task reminders

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ERP Development

An ERP earns its keep when purchase, stock, production, and accounts stop living in separate spreadsheets. BetaZen develops custom ERP systems with finance, inventory, procurement, and approval-workflow modules, GST-compliant invoicing and statutory reports, barcode and weighbridge hardware integration, and clean data migration from Tally and legacy tools.

Finance, inventory & procurement modules

GST-compliant invoicing & statutory reports

Multi-branch & multi-warehouse support

Approval workflows & role hierarchies

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HRMS Development

BetaZen builds HRMS platforms that take HR off spreadsheets: biometric-integrated attendance, leave workflows, payroll engines handling PF, ESI, professional tax, and TDS, recruitment pipelines, appraisal cycles, and an employee self-service portal with a companion mobile app. Payslips, Form 16 data, and compliance registers generate themselves.

Biometric & geo-fenced attendance

Leave, shift & holiday management

Payroll with PF, ESI, P-Tax & TDS

Employee self-service portal & mobile app

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Accounting Software Development

We develop accounting software on a proper double-entry ledger engine: GST returns and e-invoicing through the IRP, TDS handling, bank reconciliation with statement feeds, receivables and payables ageing, and financial statements from trial balance to balance sheet. Where businesses keep Tally for statutory comfort, we build two-way integrations rather than forcing a switch.

Double-entry ledger & voucher engine

GST returns, e-invoicing (IRP) & e-way bills

TDS computation & certificate data

Bank reconciliation with statement import

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Billing Software Development

Billing software has one job: never slow the sale. BetaZen builds fast, GST-compliant billing and POS systems with barcode scanning, thermal printer support, e-invoicing and e-way bill generation, stock alerts, customer ledgers with payment reminders, and offline-first operation that syncs the moment your connection returns.

GST invoices, e-invoicing & e-way bills

Barcode scanning & thermal printing

Offline-first billing with auto-sync

Stock tracking & low-inventory alerts

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E-commerce Development

We build e-commerce experiences that treat conversion as an engineering metric: custom Next.js storefronts or tailored Shopify and WooCommerce builds, Razorpay, Stripe, and UPI payments, cart and order management, Shiprocket and courier integrations, and the page-speed and SEO groundwork that decides whether shoppers ever arrive.

Custom storefronts (Next.js / Shopify / WooCommerce)

Razorpay, Stripe & UPI payment integration

Cart, checkout & order management

Shiprocket & courier API integration

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Marketplace Development

A marketplace is three products in one — buyer experience, seller tooling, and an operations engine — and BetaZen builds all three. Expect vendor onboarding with KYC, catalogue management with Elasticsearch-powered search, commission engines, split payments and automated settlements via Razorpay Route, ratings and dispute workflows, and separate vendor and admin dashboards.

Vendor onboarding, KYC & storefronts

Commission engine & automated payouts

Elasticsearch-powered catalogue search

Split payments via Razorpay Route

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API Development

An API is a product, and we build it like one. BetaZen Infotech designs and develops REST and GraphQL APIs in Node.js and TypeScript — with versioned endpoints, JWT or OAuth 2.0 authentication, rate limiting, input validation, and OpenAPI (Swagger) documentation generated from the code itself. Whether it’s the backend for your mobile app, a partner-facing integration surface, or a public developer API, you receive a tested, load-checked service with CI/CD in place.

REST & GraphQL API design and build

JWT / OAuth 2.0 authentication & RBAC

OpenAPI (Swagger) docs & Postman collections

Rate limiting, caching & input validation

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API Integration

Most software projects fail at the seams — where your system meets someone else’s. BetaZen Infotech specialises in those seams: integrating payment gateways like Razorpay and Stripe, CRMs like Zoho and Salesforce, shipping and logistics APIs, ERPs, and government portals such as GST and e-invoicing endpoints. Every integration ships with webhook handling, retry queues for transient failures, idempotency safeguards, and reconciliation reports so no transaction silently disappears.

Payment gateway integration (Razorpay, Stripe, PayU)

CRM & ERP connectors (Zoho, Salesforce, SAP B1)

Shipping, SMS & WhatsApp API integrations

GST, e-invoice & e-way bill API integration

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AI & Automation

AI & Machine Learning

Custom ML models, NLP, computer vision, and predictive analytics.

Digital Transformation

Guide your organization through digital transformation with strategic technology adoption, process automation, and data-driven decision-making. We help you modernize legacy systems and unlock new efficiency.

Technology assessment

AI Automation

AI Automation combines large language models with workflow tooling to handle the tasks your team does by hand — reading invoices, triaging emails, classifying documents, drafting responses, and syncing data between systems. BetaZen Infotech designs these pipelines end to end: we map the manual process, build the automation with tools like the OpenAI API, LangChain, and n8n, wire in your existing apps, and add human-review checkpoints wherever accuracy matters.

Process discovery & automation roadmap

LLM-powered document & email processing

Custom Python automation scripts and agents

n8n / Zapier / Make workflow builds

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Chatbot Development

We build conversational AI that actually answers — not decision-tree bots that frustrate customers. BetaZen Infotech develops chatbots on GPT-class models with retrieval-augmented generation (RAG), so the bot responds from your real product docs, price lists, and policies. Deliverables include the trained knowledge base, a branded web widget or WhatsApp Business API integration, live-agent handoff, and an analytics dashboard showing what customers actually ask.

Custom GPT chatbot with RAG knowledge base

Website widget, WhatsApp & Messenger channels

Live-agent handoff & ticket escalation

Bengali, Hindi & English multilingual support

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Business Automation

Business Automation is about the glue: getting your CRM, billing software, spreadsheets, email, and WhatsApp to talk to each other so data flows instead of being retyped. BetaZen Infotech audits how work actually moves through your company, then builds the connections — Zapier or Make scenarios for quick wins, self-hosted n8n for heavier private workflows, and Google Apps Script or custom code where off-the-shelf connectors fall short. You get documented automations, error alerts, and a runbook your team can understand.

Operations audit & automation blueprint

CRM, billing & inventory sync flows

Auto-generated invoices, quotes & reports

WhatsApp, email & SMS notification triggers

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Cloud & Infrastructure

Cloud Solutions

Design, migrate, and optimize your cloud infrastructure for maximum scalability, reliability, and cost-effectiveness. We handle everything from architecture and IaC to CI/CD, containers, and serverless.

AWS / Azure / GCP

Cloud migration

Kubernetes & Docker

Serverless architecture

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Cybersecurity

Protect your business with enterprise-grade security. We provide penetration testing, security audits, compliance implementation, and continuous monitoring to keep your applications and data safe.

Security audits

Penetration testing & VAPT

Secure code review

Compliance (GDPR, SOC 2)

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VPS Solutions

A VPS gives you dedicated performance at a fraction of dedicated-server cost — if it’s set up properly. BetaZen Infotech selects the right provider and plan for your workload (DigitalOcean, Hetzner, AWS Lightsail, or Indian datacentres for data-residency needs), then provisions it correctly: hardened Ubuntu or Debian, SSH-key-only access, firewall rules, Nginx with free SSL, Docker where it helps, and automated offsite backups. You get root access, documentation, and a server that doesn’t fall over at the first traffic spike.

Provider & plan selection for your workload

Hardened OS setup with SSH-key-only access

Nginx / Apache with free Let’s Encrypt SSL

Docker & one-click app deployment setup

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Server Management

Servers don’t manage themselves: unpatched kernels, full disks, and expired certificates take sites down every day. BetaZen Infotech’s managed server service covers the full operational load — uptime and resource monitoring with Prometheus and Grafana, OS and package patching on a schedule, verified daily backups, SSL renewals, intrusion detection with Fail2ban, and incident response when something breaks at 3 a.m. You receive a monthly health report instead of surprise outages.

24×7 uptime & resource monitoring

Scheduled OS patching & security updates

Daily verified backups with restore drills

SSL certificate management & auto-renewal

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Custom VPS Management System

If you resell hosting or run internal infrastructure at scale, generic panels eventually box you in. BetaZen Infotech builds custom VPS management systems: a web dashboard where customers or staff can create, start, stop, resize, and snapshot virtual machines, backed by Proxmox or KVM/libvirt APIs, with usage metering, automated invoicing, and role-based admin controls. The stack is typically Next.js and TypeScript over a Node.js orchestration layer — the same tooling this very site runs on — delivered with source code and deployment scripts.

Customer self-service VM provisioning portal

Proxmox / KVM orchestration & snapshots

Usage metering & automated INR/GST invoicing

Role-based admin, reseller & support tiers

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Email Server Setup

Running your own mail server means full control of your data and unlimited mailboxes at flat cost — but deliverability is unforgiving. BetaZen Infotech sets up production-grade email servers using Postfix and Dovecot or the Mailcow suite, with Rspamd spam filtering, fat-fingered-typo-proof DNS (MX, SPF, DKIM, DMARC, PTR), TLS via Let’s Encrypt, webmail, and fail-safe backups. We warm up your IP, register feedback loops, and test against Gmail, Outlook, and Yahoo before calling the job done.

Postfix + Dovecot or Mailcow full-stack setup

SPF, DKIM, DMARC & reverse DNS configuration

Rspamd spam filtering & antivirus scanning

Webmail, IMAP/SMTP & mobile device access

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Zoho Mail Setup

Zoho Mail is the best-value hosted email for Indian businesses, and we make the switch painless. BetaZen Infotech handles the entire Zoho Mail rollout: domain verification, MX cutover, SPF, DKIM, and DMARC records, mailbox and group creation, migration of existing mail over IMAP or from Google/Outlook, mobile and desktop client configuration, and admin-console policies for retention and security. Nothing is left half-configured — DMARC actually gets to an enforcing policy, not stuck at none.

Domain verification & MX record cutover

SPF, DKIM & DMARC configured to enforcement

Mailbox, alias & distribution group setup

IMAP / Gmail / Outlook mailbox migration

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Google Workspace Setup

Google Workspace is more than Gmail on your domain — done properly it becomes your company’s identity, storage, and collaboration backbone. BetaZen Infotech plans and executes the full deployment: domain verification, MX and DKIM records, organisational units with tailored policies, shared drives with sane permission structures, Meet and Calendar resource setup, data migration from your old provider, and security baselines including mandatory 2-step verification and context-aware access where licensing allows.

Domain verification, MX & DKIM configuration

Organisational units & per-team policies

Shared drive architecture & permissions

Mail, contacts & calendar data migration

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Business Email Setup

Sending quotations from a Gmail address costs you deals. BetaZen Infotech sets up professional email on your own domain — choosing the right platform for your size and budget (Zoho Mail, Google Workspace, Microsoft 365, or cPanel mail for the simplest cases), registering or reconfiguring the domain, publishing correct MX, SPF, DKIM, and DMARC records, creating mailboxes and role addresses like sales@ and support@, and configuring every phone and laptop so the whole team is live the same day.

Platform selection: Zoho, Google, M365 or cPanel

Domain registration or DNS reconfiguration

MX, SPF, DKIM & DMARC records published

Team mailboxes plus sales@ / support@ aliases

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Server Migration

Server migrations go wrong in predictable ways — missed cron jobs, stale DNS, databases copied mid-write. BetaZen Infotech runs migrations as engineering projects: a full inventory of apps, databases, cron jobs, and mail; rsync- and dump-based replication to the new environment; a staged rehearsal against a test domain; and a scheduled cutover with TTLs pre-lowered and a documented rollback path. Whether you are leaving shared hosting, changing VPS providers, or consolidating into Docker, the old server stays untouched until the new one is proven.

Full inventory: apps, databases, cron & mail

Staged replica with test-domain rehearsal

Database migration with integrity checks

DNS strategy with pre-lowered TTLs

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Marketing & SEO

Google SEO

Google SEO is the discipline of earning your business a place on page one — and keeping it there. BetaZen Infotech runs it as an engineering process: a full technical and on-page audit, a keyword map built around real buyer intent, content briefs your team can execute, and authority links earned through genuinely useful assets. Every recommendation ships with a priority, an owner, and an expected impact.

Technical & on-page SEO audit

Keyword research & intent mapping

Content briefs & on-page optimization

Authority link building & digital PR

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Local SEO

Local SEO makes sure that when someone nearby searches for what you sell, your business is the one they find. BetaZen builds that visibility deliberately: local keyword research, location landing pages, NAP-consistent citations across the directories that matter in India, a steady review-generation system, and locally relevant links from community and industry sources.

Local keyword & competitor research

Location landing pages that convert

Citation building & NAP cleanup

Review generation & response strategy

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Google Business Profile SEO

Your Google Business Profile is often the first — and sometimes the only — thing a customer sees before deciding to call. BetaZen optimizes every field that influences ranking and conversion: precise categories, keyword-informed descriptions, service and product listings, weekly posts, Q&A seeding, a photo strategy, and a review pipeline with owner responses that sound like you.

Complete profile setup & verification

Category & attribute optimization

Weekly Google Posts & offers

Photo & video strategy

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Google Maps SEO

Google Maps SEO focuses on the three ranking forces Google itself names — relevance, distance, and prominence — and strengthens the two you can control. BetaZen runs geo-grid rank scans to see exactly where you appear from every corner of your service area, then closes the gaps with category tuning, review velocity, landmark-anchored content, and citation consistency.

Geo-grid rank tracking

Relevance & category optimization

Prominence signals & review velocity

Landmark & driving-direction content

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Technical SEO

Technical SEO clears everything standing between your content and Google’s index: crawl traps, render-blocking JavaScript, slow Core Web Vitals, broken canonicals, thin duplicate pages, and missing structured data. BetaZen’s audits go down to log files and rendered-DOM diffs, and every finding arrives as a developer-ready ticket with reproduction steps and acceptance criteria.

Full technical audit & log-file analysis

Core Web Vitals & speed optimization

Crawlability & indexation fixes

Structured data / schema markup

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Digital Marketing

Digital marketing at BetaZen is one integrated growth system, not a bundle of disconnected channels. We build a full-funnel strategy — SEO for demand capture, paid ads for scale, social and content for demand creation, email for retention — with a single measurement layer in GA4 so budget flows to whatever is actually producing customers.

Full-funnel growth strategy

Channel mix planning & budgeting

SEO, paid ads & social execution

Landing page & conversion optimization

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Google Ads Management

Google Ads produces profit or burns budget depending entirely on management quality. BetaZen builds tightly themed campaign structures across Search, Performance Max, and Shopping, engineers conversion tracking properly before spending a rupee, maintains aggressive negative-keyword lists, and runs weekly optimization cycles on bids, ads, and landing pages.

Account & campaign structure build

Conversion & call tracking setup

Search, Performance Max & Shopping campaigns

Negative keyword & search-term management

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Meta Ads Management

Meta ads win on creative and audience signal, so that’s where BetaZen concentrates: structured creative testing across formats, clean Pixel and Conversions API data feeding the algorithm, full-funnel campaign architecture from cold reach to retargeting, and disciplined budget rules that kill ad fatigue before it drains spend.

Campaign architecture & audience strategy

Pixel & Conversions API setup

Creative production & structured testing

Retargeting & lookalike funnels

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Social Media Management

Social media management from BetaZen covers the whole operating rhythm of your brand’s presence: monthly content calendars, designed creatives and reels, captions and hashtags tuned per platform, scheduled publishing, and daily community management so comments and DMs get answers while they’re still warm.

Monthly content calendar & strategy

Creative design & reel production

Platform-native captions & hashtags

Scheduling & publishing

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Content Marketing

Content marketing at BetaZen starts from a topical map, not a blank calendar: we chart every question your buyers ask on the way to purchase, cluster those questions into authority-building themes, and produce SEO-driven blogs, landing pages, case studies, and lead magnets against that map — each piece briefed with target keywords, structure, and internal links before a word is written.

Topical mapping & content strategy

SEO blog writing & optimization

Landing page & website copy

Case studies & lead magnets

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Design & Branding

UI/UX Design

We create intuitive, beautiful interfaces through a research-driven design process. Our work does not just look great — it converts visitors into loyal customers and makes complex products feel effortless.

User research

Wireframing & prototyping

Figma design systems

Usability testing

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Branding

Branding at BetaZen is strategy made visible: we define your positioning, audience, and personality first, then translate them into a complete identity system — logo suite, colour and type palettes, voice guidelines, stationery, social templates — documented in a brand book your whole team can actually follow.

Brand strategy & positioning workshop

Naming & tagline development

Complete visual identity system

Brand voice & messaging guidelines

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Logo Design

A logo has one job — to be remembered — and it must do it at every size from an app icon to a shopfront board. BetaZen’s process delivers researched concept directions rather than lucky guesses: competitor and audience analysis, multiple original concepts with rationale, structured revision rounds, and a final kit with every format you’ll ever need — vector masters, favicons, social crops, and dark, light, and mono variants.

Brand & competitor research

Multiple original concept directions

Structured revision rounds

Full vector master files

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Graphic Design

BetaZen’s graphic design studio produces the everyday visual firepower a growing business burns through: social media creatives, ad banners, brochures and catalogues, packaging and labels, hoardings, standees, presentations, and print collateral — all designed on-brand, delivered in the right specs, and turned around on a predictable schedule.

Social media & ad creatives

Brochures, flyers & catalogues

Packaging & label design

Hoardings, standees & event branding

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Hosting & Support

Domain Registration

Your domain is the front door to your business, and we make claiming it painless. We help you shortlist brandable names, check availability across hundreds of extensions, register the winner in your name, and wire up DNS, email, and SSL so everything simply works from day one.

Domain search & availability checks across 500+ TLDs

Registration of .com, .in, .co.in, .io & country extensions

Full DNS management (A, CNAME, MX, TXT, DNSSEC)

WHOIS privacy protection included

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Web Hosting

Slow, flaky hosting silently costs you visitors and rankings. Our managed hosting pairs tuned LiteSpeed and NGINX servers with free SSL, daily off-site backups, malware scanning, and proactive monitoring — so your website stays fast, secure, and online while you focus on the business.

Shared, VPS & dedicated hosting plans

Free SSL certificates & automatic HTTPS

Daily automated backups with one-click restore

99.9% uptime with proactive monitoring

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Cloud Hosting

When traffic is unpredictable or growth is the plan, the cloud is the answer. We architect, deploy, and manage cloud environments on AWS, Azure, and Google Cloud — with auto-scaling, load balancing, CDN, and infrastructure as code — so capacity follows demand and you only pay for what you use.

AWS, Azure & Google Cloud deployments

Auto-scaling & load balancing

CDN & edge caching setup

Infrastructure as Code with Terraform

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Technical Support

Technology problems don’t keep office hours, and neither do we. Our SLA-backed helpdesk covers your websites, applications, servers, and email — triaging issues over phone, WhatsApp, and email, monitoring uptime around the clock, and fixing problems before most users ever notice them.

SLA-backed helpdesk via email, phone & WhatsApp

24/7 uptime & incident monitoring

Bug triage & emergency production fixes

Server, hosting & email troubleshooting

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Software Maintenance

Software isn’t finished at launch — it ages the moment it ships. Our maintenance plans keep your applications healthy with security patching, dependency upgrades, bug fixes, performance tuning, and steady feature enhancements, all backed by monitoring that catches errors before your customers report them.

Security patching & dependency updates

Bug fixes with regression testing

Performance tuning & database optimization

Feature enhancements & minor releases

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Services That Transform Businesses

Development

Web Development

Mobile Development

Database & Backend

Android App Development

iOS App Development

Flutter App Development

Web Application Development

Custom Software Development

Enterprise Software Development

SaaS Product Development

CRM Development

ERP Development

HRMS Development

Accounting Software Development

Billing Software Development

E-commerce Development

Marketplace Development

API Development

API Integration

AI & Automation

AI & Machine Learning

Digital Transformation

AI Automation

Chatbot Development

Business Automation

Cloud & Infrastructure

Cloud Solutions

Cybersecurity

VPS Solutions

Server Management

Custom VPS Management System

Email Server Setup

Zoho Mail Setup

Google Workspace Setup

Business Email Setup

Server Migration

Marketing & SEO

Google SEO

Local SEO

Google Business Profile SEO

Google Maps SEO

Technical SEO

Digital Marketing

Google Ads Management

Meta Ads Management

Social Media Management

Content Marketing

Design & Branding

UI/UX Design

Branding

Logo Design

Graphic Design

Hosting & Support

Domain Registration

Web Hosting

Cloud Hosting

Technical Support

Software Maintenance

Not sure which service you need?